Delivery Hero – Principal UX writer & global voice lead

Delivery Hero is the world’s largest and most successful local delivery company. Operating across 70+ countries with lots of brands delivering all manner of things to people’s doors, it’s a vast global operation covering four continents.

  • With so many different brands and operating countries, the UX team faced a huge challenge creating a unified language and interface that worked globally while meeting Delivery Hero’s brand and mission directives.

  • Partnered with distributed design and product teams to shape customer (B2C) and vendor (B2B) user journeys, define content systems at scale, and write all copy and microcopy.

  • Created the global tone of voice and implementation toolkit, defining how products and teams communicate across UX, service and marketing.

  • A sharp focus on clarity, consistency and human-centred language in complex, high-volume transactional flows.

  • FY 2024: €48.8 BN GMV, €12.8 BN revenue, tens of millions of users.

Delivery Hero

  • UX writing

  • UX content guidelines

  • Writing toolkit


Portfolio examples (full portfolio coming soon)