Duncan Madden

Copywriter • Digital consultant • Travel writer

Digital products and services, web and mobile apps, branding, tone of voice, marketing, communications, guides, above the line and below the line advertising, point of sale, training presentations, white papers, technical and commercial manuals, social, strategy and user experience. 

Working with Duncan over a number of years I have always been impressed by his willingness to really understand the context of the reader so that he can shape the narrative toward their point of view.
— Phil Julian | Head of UX Design | Vodafone Group