Duncan Madden

Copywriter • UX writer • Travel writer

Nomoko

Nomoko is a multi-award winning, Zurich-based startup that’s creating a machine readable Digital Twin of the world and building an ecosystem that turns spatial data into real world solutions to supercharge business across industries.

Copywriter and UX consultant 

I worked with Nomoko to help establish its product offering and grow its brand identity.

Owning the English copy across marketing, web and product, I collaborated with design and dev teams to build a highly technical Digital Twin platform targeting the Swiss real estate industry, worked with marketing and design teams to explain and promote the concept to targeted industries, and wrote long-form articles on industry relevant subjects including Digital Twins, Big Data and the metaverse.

A big part of the challenge in this role was getting to grips with the concept of Digital Twins and understanding their potential to change the world.

Nomoko

  • Web copy

  • UX consultant

  • Marketing and comms

  • Blog and articles

  • Brand

  • Investor decks and marketing presentations


Other pages and assets…